A customer has published a positive review of my business on the web - fantastic!

Posted: Sep 12, 2011
Author: WordJack Media

My client left a great review of my business online.  My job is done, right?

When clients leave positive reviews for your business online, they have increased your reputation and are helping...

I found a negative review of my business online. What can I do?

Posted: Sep 12, 2011
Author: WordJack Media

Don't view the potential for a negative review as a reason not to solicit reviews.  This client’s honesty can help you find and correct problems.  Use the opportunity to take...

Ideas for starting out a customer loyalty program for your business

Posted: Sep 12, 2011
Author: WordJack Media

A marketing firm will tell you that one of the most effective strategies for generating income for a business is to create a customer loyalty/rewards program, even during a recession. According to...

Tips for starting a contest to help with marketing your business

Posted: Sep 08, 2011
Author: WordJack Media

A great idea for marketing your business and engage potential clients is to organize an online contest. People love winning prizes, even if it’s a weekend away, an iPad, or a $10 gift...

5 useful rules on using barter to get ahead as a small business

Posted: Sep 06, 2011
Author: WordJack Media

In today’s unpredictable economy, marketers advise that bartering comes in handy for small businesses when cash flow is low. It also has a secondary benefit: you get clients who would never...

What role should discounts play in your marketing efforts?

Posted: Sep 01, 2011
Author: WordJack Media

Knowing when and when not to offer discounts will help with marketing efforts for your business. Discounts are something that all business owners should have a balanced relationship with. Although...

The Importance of Internet Marketing in a Business

Posted: Aug 31, 2011
Author: WordJack Media

The process of globalization and the huge strides made in technology mean that you can access any information you like from literally anywhere in the world. Because of this, you should maximize...

What is Pay per click web marketing?

Posted: Aug 28, 2011
Author: WordJack Media

In the world of web marketing there are a multitude of techniques, programs and strategies that internet marketing firms use to enhance the traffic to a company’s website.  One of these...

How a web agency can help with link building and management

Posted: Aug 26, 2011
Author: WordJack Media

Building links is another one of the very efficient ways in which a web agency can improve the popularity of your business’ website.  It may appear to be a fairly straightforward...

To help make knowledge based marketing decisions - start with statistics

Posted: Aug 23, 2011
Author: WordJack Media

One of the pillars of any marketing strategy is evaluation.  Seeing is believing and a results driven campaign will ensure you are able to track how your web marketing platform...