WordJack Media
(877) 877-1306A digital marketing agency for local businesses
What is Pay per click web marketing?
Posted: Aug 28, 2011
Author: WordJack Media
In the world of web marketing there are a multitude of techniques, programs and strategies that internet marketing firms use to enhance the traffic to a company’s website. One of these is pay per click advertising and it is an effective supplement to your web marketing campaign.
Pay per click is essentially a form of affordable internet advertising. All major search engines have pay per click programs and you bid for a spot or for specific keywords in order to get the right advertisement placement. Then, as the name suggests, you pay for every referral or every time the advertisement is clicked on. Once a user clicks, they are directed to your site.
The pros of using pay per click advertising as a web marketing strategy is that you are marketing your company directly to the very people who are searching for your related business. With research, an internet marketing firm will figure out the demographics of your target audience and ‘searchers’. They will then bid on the specific selected keywords to ensure that your pay per click adverts are well placed. Most of these appear on search engine sites as sponsored links or sponsored ads and will be either at the top of the search results or adjacent to the list. Search engines and content networks are primary channels for pay per click advertising. The three largest operators are Google adwords, Yahoo! Search Marketing and Microsoft adCenter. Most of them provide an affordable rate per click and this can be an affordable starting point for a lot of small businesses in their web marketing.
About WordJack Media
WordJack MediaWordJack Media - Promotion
Contact WordJack Media
-
Collingwood ON, CA
78 Hume Street Collingwood ON L9Y 1V4 CA
Hours of Operation
Thursday
8:30 AM - 5:00 PMFriday
8:30 AM - 5:00 PMSaturday
ClosedSunday
ClosedMonday
8:30 AM - 5:00 PMTuesday
8:30 AM - 5:00 PMWednesday
8:30 AM - 5:00 PM -
Miami FL, US
#70291 382 NE 191st St Miami FL 33179 US
Hours of Operation
Thursday
8:30 AM - 5:00 PMFriday
8:30 AM - 5:00 PMSaturday
ClosedSunday
ClosedMonday
8:30 AM - 5:00 PMTuesday
8:30 AM - 5:00 PMWednesday
8:30 AM - 5:00 PM
We Service
Get Found - Local Search & Websites · Get Ranked - Search Engine Optimization for Google & BING · Get Social - Use Facebook, Twitter and Google+ to get customers · Get Customers - Search Engine, Email and Special Offer Campaigns · Get Results - A Professional Web Marketing Manager working for you
Powered By : WordJack Media | © WordJack Media | Privacy Policy