Your web marketing strategy is not all about sales!

Posted: Aug 02, 2011
Author: WordJack Media

Most businessmen by now realize the power of the web. If a business is not already on the internet it is in severe danger of being left behind by its competitors. In this interesting video, Professor Tim Richardson of Seneca College in Canada makes the point that most business websites focus exclusively on selling product and neglect to create opportunities to connect with other businesses with which they could form lucrative relationships. Many internet experts teach that the way to use the technology most effectively is to network and have a two-way flow of ideas. In this context Professor Richardson's statement about having an inwardly as well as outwardly focused website is fascinating.