Internet infomercials as a web marketing tool

Posted: Aug 04, 2011
Author: WordJack Media

The internet has changed the way we communicate – you’ve heard that 100 times, I’m sure. It has also changed the business landscape a lot, creating both challenges and opportunities for businesses. Online advertising and marketing has become a highly specialized field and a clear understanding and proper application of those principles is essential to the success of many businesses. In this video using internet infomercials as a web marketing tool is explained. An interesting point is the difference between simply making a video and an infomercial. Effective infomercials lead the customer to take action. The goal of this system is not simply to get people to visit a website, but to convert them into customers.